Tuesday, August 10, 2010

b(earth) babies


A friend of mine recently launched this fantastic new line of baby clothes called b(earth) based out of Seattle, Washington. Not only are the designs ridiculously cute, b(earth) uses organic materials and water based inks; they also work with local designers and printing shops. Read more in the “About Us” section on their website; the “Why b(earth)?” section explains the significance of the materials they use. No secrets here, just honest to goodness eco baby clothes. 

Founder Luke Wilson explains, “We are really proud of our ‘Re-b(earth) Project,’ where we’ve partnered with WestSide Baby in Seattle on a program where our customers can donate their gently used and outgrown b(earth) garments to needy children at WestSide Baby, in exchange for a coupon to use on our site. We really want to give back to the community in whatever way we can.” 

 

But wait, there’s more! Recycled materials and soy-based inks are used for their packaging, business cards, and nifty little pins whenever possible. They also collaborate with Dharma Merchant Services, where 10% of profits are donated to a non-profit of b(earth)’s choice. Sounds like a pretty ecologically responsible brand to me. 

To those of you with children, those of you searching for baby gifts, or those of you who will be having children in the future, do yourselves a favor and support b(earth). It’s not every day you find a conscious company with adorable designs (I love them all, but I think my favorite is “Give a Hoot” pictured below.  Does not come with baby.). 


You can friend them on Facebook to get updates on new styles, trade shows, and more:

Props to Luke Wilson and friends for founding this wonderful brand! Check out their website for more information and images of their sweet summer collection. 


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